“Quite possibly the funniest tampon commercial ever made”- AdAge
In a world of extra, Playtex’s new product Simply Gentle Glide was everything you need without the “extra” ingredients you don’t. To kick off this product launch, we’ve partnered with comedic actress D’Arcy Carden to share with our Goop obsessed world her favorite new “Xtra” tampon in a hilareous SNL style skit.
Awards: Shorty Awards Winner - Health and Fitness Comedy | Shorty Awards Gold Honor - Best Use of Comedy | PR Week Finalist in ”Best in Product Brand Development” and “Best Content”
Team: ACD: Samantha Wilco | CD: Bengt Asplund | AD: Robyn Segal | ECD: Jeremy Bernstein
“I love the they're taking a swing at all those tampon commercials that we’ve seen over the years”
“Darcy Carden and Playtex hilariously mock all the extraness in the current feminine care climate”
